How to sell on Amazon in 2019
First things first, basics of selling on Amazon:
Since the day online selling came into being, e-commerce giants like Amazon has transformed the way retail takes place. The world of e-commerce has given an opportunity to every aspiring entrepreneur to own a shelf and start selling their products around the world without worrying about setting up a physical business.
With Amazon being on the top for the past few years with consistent increase in their growth chart, becoming a seller on it becomes easy, when you are aware of the simple guidelines before setting things up. Amazon gives an average profit share of 30-40%.
We have listed the ways to become a successful seller, starting from your account creation to product launch.Let’s jump into it.
Know Amazon FBA:
‘Fulfilled by Amazon’ is an easier way to ship your products without dealing with much worries. If your product is registered under the Amazon FBA category, your product becomes a part of their warehouse and you do not have to worry about the process beyond that.
From doing the packaging of your products to maintaining the stocks to selling it whenever the requirement arises, Amazon has got everything covered under their FBA program. When a customer places an order, Amazon picks the product from the warehouse, ships it to the customer, and takes care of everything else.
As a seller, you just need to keep track of your product availability and rest of the part will be taken care of Amazon. Before that, the first thing that should be doing is creating a seller account to list your products. Secondly, as a part of the account creation, you will be linking your bank account details for the fund transfer and most probably, you can complete the overall process within an hour.
Let’s take a look on the account registration, a bit wider.
Creating your Amazon account:
While creating an Amazon seller account, it is imperative to make sure that you thoroughly read and understand the “Before You Register” section of the page. The page includes information about two types of Amazon Seller accounts; professional and individual. If you have no clue about which one to choose, there is a simple formula to arrive at the answer. If you are going to sell more than 40 items a month, then you would need a professional account. If it’s otherwise, you can open an individual account.
You might ask why 40 items every month is a barrier; the simple answer is that Amazon will charge you USD 0.99 per item when you are selling using an individual account. For new sellers, it may be difficult to sell more than 40 items per month. If that’s the case, you might as well put up a fee of USD 40 and become a professional seller without the product number limitation.
Once you have chosen your account type, the website would ask you to login or create an Amazon account with the help of your preferred email.
After that, you will be providing basic details like your Business name & address, Contact numbers, Billing method, Tax information etc. Sequentially, after setting up your seller display name, you will be verified over a call or text by providing your bank account & credit card details. Once the process is done, you can look over on final product listing& Essential tools.
Product Research & Essential Tools:
Essential Tools that really helps:
AMZ WordSpy offers highly relevant reports based on Amazon’s search algorithm and equips you with the data about which keywords are being searched by Amazon’s customers the most.
As a new seller on the platform, you can make use of AMZ WordSpy to decide your products, find relevant keywords to work upon, and finally optimize your listings to increase your sales.
This tool is offered by amzonestep.com and here are its effective features that cannot be missed.
- Discover Keywords driven by Relevance
- Tailored for optimal PPC Campaigns
- Ranking Specific to Amazon’s A9 Search algorithm
- Taking the guesswork out of keyword research
- Group, Plug and Optimize your listings.
Until a few years ago, Jungle Scout was a favorite amongst sellers on Amazon. But with the introduction of new and innovative product offerings in the market, the demand of the platform has reduced. Jungle Scout tries and removes the guesswork from product research and helps generate more profits. The Jungle Scout web app allows sellers to search through tens of thousands of different products and locate those which are most profit making.
Sourcing a Private label manufacturer / Supplier:
Private labeling means a brand that is owned by the seller and not the manufacturer. The seller has the products built with their brand name at a manufacturing unit and sells it on Amazon. Products with private labeling cost less than the products by well trusted large brands.
Other benefits of private label supplying include:
- Dealing directly with the manufacturer
- Ability to create products precisely as per one’s wish
- Greater control over marketing, distribution, sales, pricing decisions.
Creating an Amazon Listing:
Once you have your Amazon Seller account, it is time to list what you wish to sell. At this stage, you have chosen the product, opened a seller account and secured services of a manufacturer for private labeling.
Once you have selected the product to list, three inputs have to be given,
- The price at which you wish to sell the product
- Condition of the product
- Shipping done by Amazon or by you.